Emphasis on Well-Being Can Result in a Better Health Insurance Rate

A growing number of consumers are getting the message that taking care of themselves can result in a good health insurance rate as well as a longer life.

The message is getting out because of increased media attention as well as public service messages, including some fairly unconventional ones in New York City that were highlighted in a recent report from the British Broadcasting Corporation.

The ads in New York are said to ask consumers "are you pouring on the pounds?" while depicting a person pouring a glass of human fat out of a soda bottle. The campaign is said to be somewhat controversial, although the BBC quoted Cathy Nonas of the New York City health department as saying that the campaign aims to "make a statement and grab people's attention."

The article notes that Americans consume about 15 billion gallons of soda each year, despite the health consequences drinking too much of it can have, and that some beverages can have as much as 17 teaspoons of sugar in each 550ml bottle.

People of all ages who consume too much sugar or fail to exercise or eat right in general tend to face a serious threat of diabetes and heart disease, which can in turn have a serious effect on their health insurance rate as well as their quality of life.

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